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Atlanta Journal-Constitution, October 27, 2007

True Value rolls out female-friendly format

Hardware stores don't have to be 'male bastions'


True Value is the latest chain to tinker with a female-friendly approach, putting a prototype on display, complete with audio tour, for store owners around the country, who were at the Georgia World Congress Center for the chain's fall trade show.


True Value is the latest chain to tinker with a female-friendly approach, putting a prototype on display, complete with audio tour, for store owners around the country, who were at the Georgia World Congress Center for the chain's fall trade show.

See more at:
http://www.ajc.com/business/content/business/stories/2007/10/26/hardware_1027.html

Patti Bond
October 27, 2007
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