Storytelling for the digital age

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  • Antenna Direct

www.wwd.com, 10 November 2008

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STAR TOUR: Thanks to Carrie Bradshaw, Sarah Jessica Parker can always be relied upon as a formidable voice of fashion, literally. Parker will be the voice for the Metropolitan Museum of Art’s new audio guide tour on “Costume: The Art of Dress.” In the first audio guide by the Costume Institute, and available at the museum from Nov. 25, Parker will guide visitors through approximately 20 pieces of art from the permanent collection, including costumes depicted in paintings and sculptures. Parker taped the audio tour in a recording studio in the summer. “Looking beyond our encyclopedic collection of costume to the museum’s other treasures puts clothing into a historical context,” Costume Institute curator-in-charge Harold Koda said. “Walking through the galleries listening to Sarah Jessica Parker’s narration will bring a sense of discovery and delight to the experience.”

by WWD Staff

Posted Monday November 10, 2008

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